Keira Moody, LLC.

For years, companies have used the term “business development” when referring to their “sales and marketing program”. At Keira Moody, LLC, we are challenging companies to think about business development in a more progressive way.

So here's the twist – back up and focus on communication, rather than just sales and marketing, to drive new business.

Consider the main channels of communication for a company: traditional media, internet media, investors, professional constituency including bankers and vendors, the surrounding community and employees. If the company is thoughtful about how it communicates its branding, business strategy and current news through all of those channels, the number of prospective customers it reaches is powerful. Then it's up to the sales team to reel them in.

You Decide.

Regardless the size of company, it's not unusual for the top tier executives to operate in “fire extinguisher” mode – putting out those fires day after day. As it relates to business development, they go for the obvious and reach for the low-hanging fruit. Take a quick pass through the flowchart to decide where your company stands. More than likely, you need KMllc to help you step back and look at business development in a more progressive way.

KMllc Platform.

Fee-Based Services:
• Consultation
• Due diligence and design of business development program
• Implement business development program by working with your employees and/or third parties
• Perform specific business development task related to any communication channel

Retained Services (for contracted period of time):
• Manage business development program
• Perform company responsibilities of one or more communication channel – traditional media, internet media, investors, professional constituency, community, employees